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The best Sales Tech Stack in DACH

by Helena Klaus
Jun 04, 2025

Voted by Sellers in DACH

Do you ever feel like Jack, chased by so many tools while still struggling to move deals forward?

Let me tell: 

It’s not about how many tools you have.
It’s about having the right stack for your market.

So we asked the people who know best:
Our Sales in DACH Ecosystem.

We reached out to 4k+ sellers across Germany, Austria, and Switzerland to find out:

👉 What tools actually help you hit target?
👉 Which ones are overhyped?
👉 And which ones are your secret weapon?

Here’s what you voted for 👇

 

🧰 The Sales Tech Stack That Works in DACH

(+ yes, we made sure you get exclusive deals inside the SiD Academy 😉)

 

✉️ Prospecting & Outreach

Lemlist – Personalised email, LinkedIn and voice/video cadences that actually feel human. Voice notes = 30–50% reply rate in DACH.

Cognism – High-quality DACH data + intent signals = more targeted outreach, less guesswork.

Amplemarket – Great for automated outbound sequences with A/B testing. Used by global teams but works well for DACH sellers too.

Lusha – Fast contact enrichment. Sometimes hit-and-miss in DACH, but helpful when paired with Dealfront.

Dripify – LinkedIn automation, perfect for SDRs who want to scale their LinkedIn game with smart limits.

Surfe – Turns LinkedIn into your CRM. No more switching tabs. Clean, simple, powerful.

 

🎙 Discovery & Deal Acceleration

Gong – For sellers who want to improve their calls based on real conversation data. Used heavily in larger SaaS teams.

Calltime – DACH-built call coaching tool that lets your team review calls together in real-time. A local favorite.

Kickscale – Playbook + onboarding system designed for scale. Especially great for fast-growing SDR teams.

 

💼 CRM & Data Hubs

Hubspot – The favorite for early-stage SaaS teams. Easy to use, but becomes powerful when connected to outreach tools like Lemlist or Surfe.

Pipedrive – Loved by reps. Visual, simple, focused. Best when paired with automation tools like Outfunnel or Make.

Salesforce – The enterprise classic. Powerful but can feel heavy unless you have RevOps in place. Still the gold standard for scale.

 

📈 Enablement & Workflow

Dealfront – A DACH seller’s secret weapon. Combines firmographics, intent, and website intelligence – fully GDPR-ready.

Salesloft – Popular in scale-ups, especially paired with Cognism or Dealfront. Great UI and smart automation.

Outreach – US-based but increasingly DACH-ready. Used by many high-performing global teams.

 

💬 Why this matters:

In DACH, your tools need to do more than look pretty.
They need to:

✅ Respect data privacy
✅ Match your buyer’s behavior
✅ Help you build real conversations – not just send more noise

 

✨ Here’s the kicker:

When you join the Sales in DACH Academy, you don’t just get training 💪
You get exclusive deals and special perks -> only for our community members.

👉 You're already part of the SiD Ecosystem and want to check it out?

Click here!

Not joined yes and ready to build a high-performance sales system with the tools that actually work in DACH?

👉 Join the Sales in DACH Academy for 1€/day and you get the enablement AND the ecosystem.

Let’s go ✨
Your Sales in DACH Team

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